About Us

Our Story

Premier Watersports was founded in 2004 by Scott Mieloch, who had already built a reputation as one of East Tennessee's most honest and expert boat service technicians. When Scott made the leap from the service bay to the showroom floor, he brought that same commitment to integrity, technical excellence, and straight talk with him — and it became the foundation of everything Premier stands for today.

What started as a single dealership rooted in a service-first mentality has grown into three locations across Tennessee — Knoxville, Norris Lake, and Nashville — each one carrying on the same promise: honest assessments, fair pricing, and getting you back on the water as fast as possible. We've never chased volume over values. Every customer, whether they're buying their first ski boat or their fifth pontoon, gets the same straightforward guidance and personal attention.

Today, Premier Watersports is an authorized dealer for Supra Wakeboard Boats, Moomba Boats, Yamaha Sport Boats, Starcraft Boats, Sylvan Pontoons, and Alera Marine pontoons. We maintain a large inventory of new and pre-owned boats, and every location features a complete pro shop stocked with skis, wakeboards, surfboards, tubes, kneeboards, and everything else you need for a great day on the lake.

Beyond the showroom and service bay, we're proud to be part of the Tennessee boating community. From lake demo days and customer appreciation events to supporting local youth watersports programs, Premier Watersports is invested in the lakes and waterways we all share. Our philosophy is simple: treat every customer like a neighbor, stand behind every boat we sell, and never stop earning the trust that brought you through our doors in the first place.